Advertisement Rate List
Effective 01 July 2005 Per Insertion

Advertisement Size	Per Insertion				Print Area
	Pak Rs. 4 + Color	US $ 4 + Color	Pak Rs. Black & White	US $ Black & White	Centimeters width x height	Inches width x height
Full Page Bleed Size	36,000 36,000	600 600	18,000 18,000	300 300	26.05 x 33.00 26.30 x 33.25	10.25 x 13.00 10.35 x 13.10
Center Spread Bleed Size	60,000 60,000	1,000 1,000	30,000 30,000	500 500	52.10 x 33.00 52.60 x 33.25	20.50 x 13.00 20.70 x 13.10
Junior Page	27,000	450	15,000	225	17.00 x 22.90	06.70 x 09.00
1/2 Page Vertical	20,000 20,000	330 330	10,000 10,000	165 165	26.05 x 16.53 11.70 x 33.00	10.25 x 06.00 4.60 x 13.00
1\3 Page Vertical	14,500 14,500	240 240	7,200 7,200	120 120	26.05 x 16.53 07.60 x 33.00	10.25 x 3.60 03.00 x 13.00
1/4 Page 1/4 Cover Page	12,000 24,000	200 400	6,000 -	100 -	11.20 x 15.25 11.20 x 15.25	04.50 x 06.00 04.50 x 06.00
Inside Front Cover	42,000	700	-	-	26.05 x 33.00	10.25 x 13.00
Inside Back Cover	42,000	700	-	-	26.05 x 33.00	10.25 x 13.00
Outside Back Cover	54,000	900	-	-	26.05 x 33.00	10.25 x 13.00

FREQUENCY DISCOUNTS

5% on 6 + Ads.

10% on 12+ Ads.

15% on 18+ Ads.

Mechanical Specifications Required Material: Positives, right reading & down (emulsion side) Line screens: 120 black / white, 130 2 /color, 130 4 /color Printing process: offset . Size of publication Trim size: 26.05cm x 33.00cm (10.25 inch x 13.00 inch) Bleed size for full page ad: 26.30cm x 33.25 cm (10.35 inch x 13.10 inch) (No additional charge) Safety margin for gutter bleed: 0.25cm Inserts: Available Closing dates The magazine is published on the 1st and 15th of every month. Material deadline is 10 days before the date of publication. Booking and cancellations of advertisements, 15 days before the date of publication.